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For Performance Marketers

Every dollar you spend on branded keywords that organic search already covers is a dollar that could be working harder somewhere else.

Bantage gives performance marketers the intelligence to know exactly when brand bids are earning their keep — and automates the rest.

When your site ranks #1 organically and no competitor is bidding against you, your branded search ad is just an expensive middleman. Most teams don't have the bandwidth to monitor this in real time across every keyword, device, and geography. So they either overbid and waste budget, or underbid and leave customers exposed to competitors. Bantage does the monitoring for you — automatically pausing and enabling bids based on live SERP conditions so every impression has a job to do.

Get a full picture of your brand in search— get your free analysis 

Brand Bidding

Automatically pause and enable branded keyword bids based on your organic rank and competitor activity. Recover 35–50% of wasted brand spend without lifting a finger.

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Brand Defense

Get alerted when competitors or affiliates bid on your branded terms, so you can respond before they steal customers who were already looking for you.

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Brand Conquest

Bid on competitor terms automatically when no one else is bidding. Capture customers at lower CPCs by acting on uncontested moments you'd never catch manually.

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Bantage customers recover 35–50% of wasted brand SEM spend and redirect it to campaigns that drive net new customers.
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